ALSO is the multi award-winning Warwickshire festival set in a stunning Capability Brown landscape for festival-goers to explore, swim, relax and let ideas run wild. Curious, clever and creative, ALSO collabs with the UK’s best experts, authors and speakers as well as offering a highly curated, exquisitely produced programme of talks, panels, immersive events, comedy, music, wellness and adventures in food.
The history
In 2008 Helen, Juliet and Diccon set up Salon London with the concept of getting expert speakers from right across the spectrum in front of an audience who wouldn't normally be seen at a literary event. ALSO followed in 2014, putting our audience back in their natural habitat (a field, a bar, a late night disco bunker), still channelling ideas and speakers one step ahead of the curve, but adding music, comedy and food into the mix.
Since then, we've been hailed by Condé Nast Traveller as one of the best 100 festivals in the world, we've graced the 'top festival' lists every year* from Financial Times to Guardian, Sunday Times to Stylist, Time Out to Telegraph, bringing us to now, the 11th ALSO in 2024.
What to expect?
Eccentric, playful, thought-provoking programming designed to get ideas into your head, with wild dancing and random fun by night. Choose from a huge programme of events - more than you could possibly pack into a single weekend - and curate your own adventure: life-enhancing ideas and big bands on the main stage, eclectic electronica and comedy in the woods, long table dinners, tastings and demos, and creative masterclasses all across our lakeside location.